
My Conversation with Dr Laura Camacho: How to use Executive Presence and Strong Communication Skills to Lead with Confidence
Have you ever wondered why some professionals effortlessly command attention, while others—despite their expertise and hard work—struggle to be heard or recognized? The difference often comes down to executive presence and powerful communication skills.
In my recent conversation with Dr. Laura Camacho, an executive communication strategist and creator of Executive Presence Mastery, we explored the key strategies professionals can use to elevate their presence, communicate with confidence, and position themselves as leaders.
Laura takes an unconventional approach, blending research from luxury branding, neuroscience, and political strategy to help high achievers sharpen their communication skills and influence workplace culture. Whether you’re an entrepreneur, a corporate leader, or an ambitious professional, this episode provides the tools to lead with confidence and clarity.
What Is Executive Presence and Why Does It Matter?
Many people assume executive presence is about having a bold personality or a natural ability to command a room. But according to Laura, it’s actually a strategic combination of warmth, competence, and presence. It’s the ability to build credibility, communicate with authority, and ensure your contributions are recognized. Strong executive presence allows professionals to advocate for their ideas, establish trust, and create lasting impact in their industries. It’s not just for corporate executives—it’s for anyone looking to elevate their career, grow their business, or increase their visibility. If you’ve ever felt overlooked in meetings or struggled to articulate your value, strengthening your executive presence could be the key to unlocking new opportunities.
The Most Common Communication Mistakes Holding Professionals Back
Even the most talented professionals can unintentionally undermine their credibility with poor communication habits. Laura outlined some of the most common mistakes:
1. Over-Explaining and Rambling
Many professionals assume that providing more details demonstrates expertise, but in reality, too much information can weaken your message. Long-winded explanations make it harder for people to grasp your key points and remember what you said.
2. Using Weak or Hesitant Language
Phrases like “I think” or “I feel like” can make even the most knowledgeable professional sound uncertain. Instead of presenting ideas with authority, this type of language signals self-doubt.
3. Avoiding High-Stakes Conversations
Many people hold back in meetings or hesitate to share their opinions because they fear being wrong or not having all the answers. But staying silent often leads to missed opportunities.
Laura emphasized that confidence comes from owning your expertise and speaking up early in conversations—not waiting for permission to contribute.
Actionable Steps to Strengthen Your Executive Presence and Communication
If you’re ready to elevate your confidence and become a stronger communicator, here are some practical steps from our conversation:
- Clarify Your Value – Identify what sets you apart and learn to articulate your strengths with conviction.
- Speak Up Early – Don’t wait for the “perfect” moment in meetings. Establish your presence by contributing early.
- Use Stronger Language – Replace uncertain phrases like “I think” with “I recommend” or “Based on my experience.”
- Be Concise and Intentional – Avoid over-explaining. The more words you use, the less impact your message has.
- Adopt a Leadership Mindset – You don’t have to have all the answers, but you do need to own your expertise.
Small shifts in language and presence can make a significant difference in how you’re perceived—and the opportunities that come your way.
Mastering executive presence and powerful communication skills isn’t about changing who you are—it’s about refining the way you show up and ensuring that your voice is heard. When you communicate with clarity, confidence, and conviction, you naturally position yourself for greater influence, leadership, and success.
If you’re ready to take this work even further, my six-week program, Dream Life Method, walks you step by step through uncovering what you truly want, reprogramming your mindset, and building an action plan to make it happen.
And if you’re not ready for that, make sure to grab my Dream Life Guide and private podcast feed.

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